InHaus App

The growth platform we built for ourselves.

Justin built the InHaus platform to run Style My Wall as it grew to a team of 20, on track for $8–10M in year two. True attribution, AI account brains and live profit tracking, all in one login. Now it’s available to the businesses we work with.

See it in action

The InHaus App in just over a minute

Your numbers, your AI brain, your products and your ads, all in one place.

Sound on. Figures shown are sample data.

How it works, step by step

From plugging in your tools to the alert that saves a bad day of ad spend.

Step 1 · Connect

Plug in your whole stack in days.

  • Shopify
  • Meta
  • Google
  • Klaviyo
  • Pinterest
  • Slack

Step 2 · True attribution, last 30 days

See what really drove your orders.

Google Ads
$5,930
Meta Ads
$4,180
Email
$2,450
Organic
$1,860

What the platforms claimWhat actually drove orders

Step 3 · AI account brain

An analyst for every channel that never forgets.

Weekly report, Meta Ads: prospecting cost per purchase is up 18% since Tuesday, and two creatives are fatiguing.

Next step: pause both, move budget to your best ad set and test three new hooks.

Step 4 · Live business P&L, today

Real profit, every day. Not just ROAS.

Revenue
$12,480
Product costs
−$4,370
Ad spend
−$2,960
Operating expenses
−$1,840
Profit
$3,310

Step 5 · Daily watchdog

Quiet when it’s healthy. Loud when it isn’t.

Heads up: your Google Shopping feed has 12 disapproved products, and that campaign’s spend is down 40% today.

All clear: Meta, Klaviyo and Pinterest are healthy.

Illustrative walkthrough with example data.

What’s inside

One login. Everything that matters.

True attribution

A first-party pixel stamps every visit and click onto every order, and shows what each channel really drove next to what the ad platforms claim.

AI account brains

A dedicated AI analyst for each channel, with a living memory of your account: its rules, its history and every change. It watches daily and reports weekly.

Live business P&L

Revenue minus product costs, ad spend and your real operating expenses, every day. Scale what’s profitable, not what merely has a pretty ROAS.

Daily watchdog

Silent when things are healthy, loud the moment a campaign bleeds, a feed breaks or spend drifts. Weekly deep-dives land automatically.

Your own workspace

Your dashboards, your P&L and your AI brain in a workspace of your own, with your own login to see everything.

Wired into your stack

Shopify, Meta, Google, Klaviyo, Pinterest and Slack, with server-side conversions sent back so the ad platforms learn from real sales.

Custom bolt-ons

Tools built for your business, not everyone’s.

Off-the-shelf software makes you fit its shape. We add bespoke modules to your workspace when your growth needs them.

UGC creative generator

On-brand image and video creatives generated from your products, for fresh ad angles without the shoot.

Lead finder

A prospector that finds, qualifies and exports the businesses you should be talking to.

Product creator

Generate product imagery, variants and listings, and publish straight to Shopify in minutes.

AI support copilot

Reads your support inbox, checks real order status and drafts accurate replies in your brand voice.

Fulfilment & ops suite

Production dashboards, courier scorecards, automated returns and staff output reports.

Whatever you need next

Each of these started as a build for one business’s problem. If your growth needs a tool, we build it in.

Built for Style My Wall first

Not software we sell. A system we run on.

Justin built the platform to run his own ecommerce brand, and Style My Wall still runs on it every day. Hear him talk about how it works on the Add To Cart podcast.

Play: The app that helped me scale to 7 figures
The app that helped me scale to 7 figures
Add To Cart #656: the self-built AI brain behind Style My Wall’s growth